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Pre-launch audience calculator
Estimate the qualified audience you may need to produce enough backers for your campaign goal.
Audience assumptions
$
$
%
Use a conservative estimate when you do not have prior data.
%
The share of total backers you hope to prepare before launch.
Estimated audience
Total backers needed134
Qualified visitors needed2,680
Pre-launch backer target41
Pre-launch audience target820
A follower or email subscriber is not automatically a qualified visitor. Conversion depends on relevance, trust, traffic source and the project itself.
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